SynergisticMan.com

The Challenge

As a sports and social psychologist building a practice in Bulgaria, I needed a professional site that explains an integrative approach – combining CBT, REBT, Stoicism and logotherapy – and makes it easy for athletes and clients to book a consultation and understand the Synergistic Protocol.

The Approach

I built a WordPress site that works as both a practice platform and a content hub: the 12-week Synergistic Protocol, The Blueprint profiling service, a page for each therapeutic approach, athlete testimonials, a media strip, a blog, and Calendly booking.

Key Features

• Synergistic Protocol – a 12-week programme with structured phases
• Service tracks: High Performance (athletes and teams), Recovery & Sleep, Speaking
• Integrative approach pages: CBT, REBT, Stoicism, Logotherapy, Mindfulness
• The Blueprint – a psychological profiling service
• Athlete testimonial carousel
• Media strip linking to coverage in Bloomberg TV Bulgaria, Tom's Guide, BNR and Psychreg
• Calendly booking for discovery calls and sessions
• Blog with articles on psychology and sports performance
• Custom “SM Digital Store” plugin: Stripe checkout, automatic delivery and PDF stamping of digital products
• Custom content-automation plugin: AI-drafted posts held for human review, plus a weekly AI newsletter digest
• Bilingual site with Polylang